SEO value calculator
Estimate what ranking for your keywords could be worth each month: the visitors, the enquiries or sales, and the revenue, worked out from your own numbers.
- Free
- No sign-up
- Runs in your browser. Nothing is sent or saved
Calculator
Estimated value at that position
This shows the value once you reach that position. SEO usually takes several months to get there, and results vary by site and market.
How it works
The sum behind the estimate
Visitors
Monthly searches × the share of searchers who click a result in that position.
Sales or enquiries
Visitors × your conversion rate.
Revenue
Sales or enquiries × the average value of each one. Over a year, that’s the monthly figure × 12.
FAQs
SEO value questions
Where do the click-through rates come from?
They’re rounded averages from public studies of Google results. Real rates depend on the search and on what else appears on the page, such as ads, maps or AI answers. If your site is already in Search Console, use your own rate.
Is this a guarantee of results?
No. It’s an estimate to help you decide whether a keyword or section is worth the effort. Nobody can promise a ranking.
What if I sell services rather than products?
Use the share of visitors who send an enquiry as the conversion rate, and the average value of a new client as the value. If only some enquiries become clients, lower the value to match.
Can you work out the real numbers for my site?
Yes. My free audit uses your Search Console data and the live results for your keywords to show which pages are worth working on first.
Ready when you are
Let’s find your next stage of growth.
Hire me through Upwork, or tell me about your business and goals and I’ll suggest where to start.